Tripling
About the app
It is an innovative travel platform designed to empower users to discover and book curated trips based on their unique preferences. With features like personalized day-by-day itineraries, advanced customization options, and an integrated travel management system, the app simplifies the complexities of travel planning while offering a seamless, user-centric experience.
My role
As the UX Designer, I drove the design process from concept to execution. I conducted user research, created data-driven wireframes, and developed responsive, adaptive interfaces using atomic design principles. I worked closely with developers to integrate UX with backend systems, optimizing performance and ensuring a seamless user experience. My role also included iterative user testing and A/B testing to refine the app's design and functionality.
Conceptualization Sketches
From the abstract to the concrete: to create a digital product is to understand the objectives to transform them into a tangible reality.
Out of tens of sketches and numerous white-boarding sessions, above are the finalized visual and functional elements that made the cut into the design.
Interaction Model
Above showcases the user flow from screen to screen through variety of user interactions with the app.
Every click, tap and input went through a series of user acceptance testing and iterations involving changes to the flow for attain an experience that helped ensure intuitive use of the app, keeping in mind the goal to attain steepness of the learning curve.